About Us
Founded in 2006, Advalight is the company behind the groundbreaking dual-wavelength ADVATx laser. Based in Copenhagen, Denmark, with sales and service offices in San Diego, CA, Advalight has developed, patented, and commercialized ADVATx for dermatology and aesthetic medicine. Available in over 50 countries, ADVATx supports dermatological and aesthetic practices through a global network of distributors.
The story of Advalight began when Danish professor Peter Bjerring, MD, presented a core problem of lasers in dermatology to graduate students at the Technical University of Denmark (DTU). Dr. Bjerring believed that existing laser technologies were too expensive, required too much maintenance, and caused too many side effects. He saw the need to modernize the field with solid-state laser technology to create yellow wavelength lasers that were simple to use and easy to maintain.
Two PhD students at DTU, Jesper L. Mortensen and Morten Thorhauge, had already developed ideas on emitting yellow light using simpler technology, so they took up the challenge. In 2006, they assembled a team, secured funding, patented the technology, and began exploring the potential of solid-state yellow light lasers in dermatology.
Meanwhile, Dr. Bjerring played a key role in the clinical validation of this new laser technology. The problem had found its solution, and the journey toward laser treatment with better clinical outcomes and enhanced patient comfort had begun.
Designing, building and marketing energy based devices for the medical aesthetics market that provide consistent, predictable clinical outcomes with an elevated patient experience.
To be the world's leading innovator of energy-based devices for the medical aesthetics market.
To provide innovative, best-in-class technology to advance the treatment of skin conditions, prioritizing the patient and practitioner experience.
MSc Aud Interim CEO & CFO
20+ years of accounting and financial planning experience.
Before joining Advalight, Janni was Accounting Mgr. at GN Otometrics, a world leader in audiological equipment, and took part in its divesture to and integration with Natus Medical (US).
Janni holds a Master of Science in Business Administration and Auditing and has spent 7 years with Deloitte.
PRESIDENT ADVALICHT CORP.
Over a decade of leadership in the aesthetic medical device industry, advancing innovative technologies and guiding high-performing commercial teams.
From her early foundation in surgical aesthetics to senior sales roles at leading manufacturers including Cynosure and BTL Industries, she has consistently championed breakthrough solutions and delivered exceptional growth. Now as President of Advalight USA, she continues to elevate the industry through strategic vision, innovation, and an unwavering commitment to excellence.
EVP INTERNATIONAL SALES
18 years of experience with sales and distribution management of medical devices.
Before joining Advalight, Anders was Sales Director at Natus/GN Otometrics, a world leader in audiological equipment, managing a network of distributors in EMEA & APAC. Prior to that, Anders worked 7 years with laser & IPL manufacturer Ellipse A/S managing EMEA distributors and a subsidiary in Spain.
COO
30 years of experience from operations management in MedTech and the aerospace industry.
Andrè’s track record includes positions as VP Operations at Sonion, BK Medical, and DDD Diagnostics and as Head of Maintenance Production at Scandinavian Airlines.
VP QA & RA
18 years of experience within quality assurance, regulatory affairs, lean & six sigma.
Christian’s track record includes the position as director of QA & RA at GN Otometrics (Natus), a global leader in audiological instrumentation.
He also held senior management positions within QA/RA at Pnn Medical and Unomedical.
CTO & CO-FOUNDER
PhD in biomedical optics with a focus on light-tissue interaction and solid-state laser technology. Recipient of the Danish Optical Society Award in 2010. A co-inventor of the technology behind the ADVATx and the author of more than 20 peer-reviewed articles. Morten was Advalight’s original CEO and has acted as the company’s CTO since 2009.
VP PRODUCT ENGINEERING & CO-FOUNDER
PhD in laser physics and co-inventor of the technology behind the ADVATx, Jesper is today responsible for all product development at Advalight.
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